Affiliate Marketing Manager India

There is hundreds of affiliate marketing in each category and even in niche. If you, as merchant think to create a difference among the affiliates then you have to be extra friendly with your affiliates. I had tried to share my views about how should be a good affiliate program.

80% of the affiliates or publishers enter the affiliate marketing industry with a single motive: Making quick money at minimum efforts. People think that it is easy to make money online and in search of making quick money online, people prefer affiliate marketing. But as we all know the 80-20 rule, 80% of the business of a company is generated by 20% of its staff. Affiliate marketers are merchant's sales force who works for performance only.

Here I am discussing about the mindset of the 20% of top affiliates who can refer 80% of the total business which merchant will get from the affiliate channel.

Affiliates look for websites which are clean, fast and having good user interface. The website should have an easy menu structure, easy to understand order processing system, secure payment system, a wide range of payment option which can increase the click to sales conversion ratio.

Many websites list contact emails and phone numbers on every pages as well as accepts order on phone also. Affiliates prefer to stay away those websites which accepts order through phone also because the orders placed on phone may not be tracked.

Few characters of a good merchant website which attracts the affiliates:

Affiliates always want to join those programs which care of them. The few characteristics which can help an affiliate program to stand out of the competition.